365-day challenges aren’t uncommon in the creative field – from illustrators to graphic designers, many have taken to pushing themselves with developing fresh works each day to hone their skills.
This is no different for Ukraine-based copywriter Andrii Mischenko, who goes by the Instagram handle @copyded. The wordsmith began his challenge in June last year and has built up a portfolio of clever, cheeky ads for renowned brands including Tide, Facebook, NESCAFÉ, Shell and more.
Enjoy a preview of the project below and follow @copyded on Instagram for regular updates.
[via copyded]